The packaging industry has changed dramatically over the last few years. It is now common for brands to have a designated packaging provider for printed materials in order to protect the brand consistency. GPA Global is the designated packaging solutions provider for many of the largest brands.
How do we help our customers achieve better color
consistency across multiple materials?
Develop a tailor-made color management profile.
We work closely with marketing during the development phase so that we can define critical call-out spot color and acceptable range for process color.
Color Management Reports
We provide this report with every production run to assure color match of 80% or greater and save time sigining press proofs.
Maintain consistency across full range of materials.
Maintaining brand consistency across multiple OEMs and mixed materials is imperative in preserving exact color and quality. When brands are displayed on the shelf, they do not stand alone. The entire assortment is together, and in many cases, the items are manufactured by different OEM factories. Factories will use different materials that absorb color differently and look and feel different to the consumer. This is a big factor in creating the perceived value of the brand in the store. We assure consistency in the design and manage the project every step of the way.